KJ Prince

Growth & Marketing


Short Bio


I’ve been involved with the internet since the early nineties and start developing websites at age eleven in a small town in upstate NY.

After studying economics at university I went to work as an insurance agent and learned that I could make more money by improving my marketing skills than I could by doing 1-to-1 sales.

Using a popular CMS called Joomla I designed and built what is likely one of the only mobile friendly insurance brokerage websites in 2009.

I quickly started generated leads from high profile clients like The International Court of Justice, which has its seat in The Hague, and one of the founders of Facebook (guess which one!).

My love for creating things on the web grew exponentially and I started a boutique digital consulting firm. My first client was the Associate Dean of the Weill Cornell Graduate School of Medical Sciences, Dr. Joel Pardee.

Today I run a digital agency called Insurance Engine and a MarTech agency called Double Top. We offer integrated marketing services for insurtech, fintech, blockchain, SaaS, eCommerce, and media companies.